HRCRO Commerce 2027
The largest gathering of online retailers in the region
19.10.2027.
Mozaik Event Center, Zagreb
Secure your place on time
EUR
175
Early bird ticket
(until 1.9.2027.)
Conference access (3 stages + EXPO)
Goodie bags
Coffee breaks and lunch provided
Access to conference recordings
Party access (free drinks)
EUR
250
Community ticket
(from 1.9.2027. to 17.10.2027.)
Conference access (3 stages + EXPO)
Goodie bags
Coffee breaks and lunch provided
Conference recordings
Party access (free drinks)
EUR
400
VIP TICKET
MAX 100 + Speakers & Partners
VIP lunch
VIP registration
VIP room access
For more information, please contact udruga@ecommerce.hr
Organized by the eCommerce Croatia Association
Webshop members
Certified webshops
Online followers
Webshop članova
Certificiranih webshopova
Online pratitelja
The main goal of the eCommerce Croatia Association is to increase trust in online shopping and educate all those working in the eCommerce sector.
The Association currently brings together more than 600 Croatian webshops, and in the last 10 years we have educated more than 300 webshop managers, certified over 200 webshops, held more than 100 events, published the first eCommerce Magazine in the region and conducted numerous eCommerce surveys.
We publish a printed eCommerce Magazine for 500 members of our community
eCommerce Magazine is a professional magazine for online sales, marketing and research. It is distributed free of charge to online merchants and service providers in this field through controlled distribution.
We are conducting research on domestic webshops
Every year we conduct a survey of online retailers, which is available in the form of an app to all our premium members and conference partners.
We are organizing an eCommerce Academy
8 Experts, 8 Modules
More than 300 eCommerce experts have graduated from our Academy so far, and the 17th eCommerce Academy will be held in the spring of 2027.
We offer a national trustmark and review system
The Safe Shop trust mark is awarded to all members who meet the 10 criteria of our eCommerce Code of Conduct. All certified merchants can collect and display reviews through the Safe Shop system.
ECOMMERCE & MARKETING CONFERENCE
At the eight CRO Commerce conference, held 13.10.2026. at the Mozaik Event Center, we gathered 500 visitors on three stages.
At the eight conference, you can expect even more opportunities for learning, networking and fun!
AGENDA 2026
-
Manago ai stage (expert)
-
Wonderland stage (talks)
9:15 - 9:45 Dario Begonja - Return on Investment in Trust: Why Local Buyers Need a 'Safe Shop' to Click 'Buy'
9:45 - 10:15 SHIPSHAPE Ernest Antolović- Retail 2030: What will create a competitive advantage when everyone has AI?
10:15 - 10:45 Francisco Carvalho (Blackwall) & Ivan Čačija (Fastserver.hr) - EVERYTHING IS TRAFFIC - Security and Trust in the Age of Intelligent Traffic
10:45 - 11:00 Coffee Break
11:00 - 11:30 ManagoAI Marcin Stelmach - Hello, You Alive? How Marketers Really Talk to AI
11:30 - 12:00 PANEL: How to Build a Brand People Trust (Even in the AI Era) (Josip Vrban, Lesnina, Mall.hr)
12:00 - 12:30 Goran Tintor - WE DON T BUY THE BEST. WE BUY THE EASIEST. How to Remove Hidden Friction Between "I Want" and "I Buy".
12:30 - 13:00 Ante Mihaljević - Your Web Shop Is Having a Sales Pitch With the Customer. You Just Can t Hear It
13:00 - 13:45 Lunch Break
13:45 - 14:15 Hrvoje Rapić - From Growth to Value: How to Scale an eCommerce Business and Build a Higher-Valued Company
14:15 - 15:00 PANEL - New Legal and Compliance Regulations (Mateo Benčak - Partner at Vision Compliance; Ivana Radan Ban, Head of the Consumer Legislation Department, Ministry of Economy)
15:00 - 15:30 Marker - How AI Helps Us Build "Worse" Web Shops
15:30 - 16:00 Sirvis Marko Barović - How to Transform a HoReCa Business in 2026?
16:00 - 16:15 Coffee Break
16:15 - 16:30 EXPO AWARDS Raffle Draw
16:30 - 17:00 KEYNOTE: Andrija Čolak - How eCommerce Businesses Are Bought and Sold: Process, Valuation, and the Role of a Business Broker
17:00 - 00:00 After Party at Mozaik (powered by Shipshape)
EXPERIENCES FROM PREVIOUS CONFERENCES
ALEN ALIHODŽIĆ /
VIBRAONICA.HR
I attended the conference for the first time and I was delighted with the organization, the guests, and the topics that were covered. I honestly did not expect that there would be an "ASSOCIATION" in the Republic of Croatia that works at this level. Congratulations and I am glad to be part of the association.
NINO KRIŽAJ /
EKO.HR
The themes and concept of the team are commendable. Special praise to all the panelists who presented concrete experiences and instructions on how they do it.
MARINA LASIĆ/
CROATIANMINT.HR
Excellent speakers and their presentations. The lectures were useful and very interesting. The organization was top-notch. Kudos to everyone for the organization.
DAVID PERANIĆ /
KONTRA
In addition to all of the above, one of the main benefits is that several hundred people with similar interests and problems have gathered, and this whole communication and general day of brainstorming about aspects of work is an additional win.
IRA ŽURIĆ/
PROMIZEEYEWEAR.com
As a 22-year-old entrepreneur, it was an exceptional honor for me to listen to all the speakers, and I would like to highlight each one individually. At events like this, I meet and network with excellent people in ecommerce. I would like to take this opportunity to commend the organization! I have been to many conferences, and I can freely say that they are of a nice and high-quality European level. Of course, I hope that there will be different panels and lectures throughout the year, so that I can absorb, learn and apply them in my future business.
Main partner 2026
Gold partners 2026
Silver partners 2026
Bronze partners 2026
Community partners 2026
Media partners 2026
Beer break
powered by
Coffee break
powered by
Drinks
powered by
EXPO Awards Sponsors 2026
Party 2026 powered by
Are you interested in a promotion at CRO Commerce 2027?
Contact konferencija@ecommerce.hr or download the presentation using the form below
Secure your place on time
EUR
175
Early bird ticket
(until 1.9.2027.)
Conference access (3 stages + EXPO)
Goodie bags
Free Coffee & Lunch
Conference recordings
Party access (free drinks)
EUR
250
Standard ticket
(from 1.9.2027. to 17.10.2027.)
Conference access (3 stages + EXPO)
Goodie bags
Free Coffee & Lunch
Conference recordings
Party access (free drinks)
EUR
400
VIP ticket
(max 100 + Speakers & Partners)
VIP registration
VIP room access
+ everything from Standard packet
It is not possible to buy early bird VIP tickets
Frequently asked questions
Companies that are full members of the Association (web stores and service providers that pay a membership fee) are entitled to a free ticket to the conference and a 30% discount on all additional tickets. If you are a member as a premium merchant or premium service provider, you are entitled to 3 VIP tickets. Request your free ticket code at udruga@ecommerce.hr . All free codes are valid for registration until 17.10.2027.
Of course! Contact konferencija@ecommerce.hr and request a quote, or simply complete the ticket purchase process as a legal entity and pay according to the instructions.
Of course! Contact konferencija@ecommerce.hr and request a discount on a larger number of tickets (more than 3).
Contact us at konferencija@ecommerce.hr and we will arrange a meeting to see if we are a good fit. Before that, you can download sponsorship options and packages on this website.
Participant registration starts at 8 am, and opens at 9 am. The conference lasts until 5:30 pm, followed by a party for all participants :)
Croatian is the official language of the conference, although some speaches are held on english (we always have at least 20% foreign speakers) and most participants speak fluent english.
Lunch is provided for all participants, as well as coffee, water and drinks.
There is a possibility of parking in the surrounding streets and parking lots around the Mozaik Event Center, but the garage itself is reserved for employees only.
The eCommerce Croatia Association is not subject to VAT, so the ticket prices shown are final.
Hotel Novotel is located at Slavonska avenija 100 in Zagreb, it was opened in 2025 and has 163 comfortable accommodation units. All guests of our conference get special accommodation prices (€95 single bed, €110 double bed) via a code that you can request by email udruga@ecommerce.hr
CRO COMMERCE FLOORPLAN
